- 20+
- Years in image
- 9
- Years heading MBC styling
- 8
- News networks
- 68K
- Instagram followers
Viktoria Abduly
Editor, stylist and image consultant.

Swedish by birth, with 20 years of experience in fashion, styling and image consultancy. From shaping the image of leading media personalities to redefining on-screen style, Viktoria brings a unique perspective to fashion and personal identity. An editor, stylist, image consultant and mother of two who believes style is about personality, not rules.
On air with Sky News Arabia
Her segments as head image consultant.
The newsrooms that trusted her eye

MBC & Al Arabiya
Head of the styling department

Blinx
Image guidelines for a new generation of digital media

IMI Group
Head image consultant: Sky News Arabia, CNN Business Arabia, Al Ain

Private clients
Luxury brands and people who want to be seen well
Editor-in-chief of The Event
A Dubai magazine on Instagram: fashion, openings and the people worth knowing.
Follow @the.event.dxbStyle is not what you buy. It is what you choose to leave out.
The Fashion Therapist
Head of image department
Shaping visual identity and personal branding for a new generation of digital media.